Thursday, 17 December 2015


There comes a time in the life of every businessman or businesswoman where you will be required to invest in a business loan. It does not matter whether you are taking the loan out to start your business or to expand your business. Whatever the case may be, here is a list of nine signs you should start to look for as reasons to invest in a Business Loan.

Low Funds:
Your business may not be doing well or it is off-peak season for people to avail your service and product, thus generating low income. Low funds often mean that your business is failing, or it is lacking the required capital to continue. To solve this problem, you can approach Personal Loan Lenders Philippines and apply for a business loan.

Expansion of Business:
Your business has expanded faster than you ever imagined. It is now time to “Expand and Conquer”. A new bigger workspace, more machinery, and tools, upgraded computer servers and software are all required to expand your business. However there is a small caveat – you do not have the capital to pay for the above needs. We have a solution for you. Why don’t you consider taking out a Business Loan? You do not have to let money stand in your way.

In Need of New Equipment:
You need to buy new equipment and this is a costly exercise. You cannot use any of the money used in funding your operating costs.  You will need to look for other ways of funding the required machinery. Why don’t you consider Personal Loan Lender Philippines? Their friendly consultants are willing and more than capable of guiding you through the loan application process. 

Increasing Inventory:  
Inventory, or stock, is not only one of the most expensive items a business has to buy or manufacture, it is also the most important part of it. Without enough inventory to sell to your target market, your business will fail. To ensure that you are able to keep your business running, consider a business loan. It may just be the solution to your problem.

Enlarging Human Resources:
You have a solid and successful business and would like to increase your global footprint. In order to achieve this goal, you need to employ skilled, reliable and trustworthy staff. The cost of hiring “top of the range” employees can be extremely pricey and your available funds might not be able to handle the sudden increase in cost. Why don’t you consider taking out a business loan?

Venturing to a New Market and Business Idea:
Your business is doing well. You are considering the acquisition of a new venture but you do not have the money to purchase one. However, you are convinced that this business acquisition will ensure a greater margin of financial success. Why don’t you approach Personal Loan Lender Philippines and apply for a loan?

Facing a Financial Crisis:
Have you over-capitalized on assets? Have your sales figures taken a knock due to a natural disaster or a financial crisis? You believe that your business is viable and can survive this crisis. You just need bridging finance to help you get through the tough times. Why don’t you consider a Business Loan?

Starting your First Business:
Do you have a business idea that will solve the climate change crisis? You have done all the research, planning, and forecasting. Everything looks good on paper but where do you find the start-up capital? Why don’t you consider taking out a business loan?

Need to Increase your Available Capital:
There are times in any business where cashflow becomes a problem. It does not mean that your business is failing and you need to close down. Your business is built on a solid foundation, and you believe your business can make it in the long run. There is one option available to you; consider taking out a business loan.
Consider all of the factors that can affect your business, no matter how old or successful it is already. The reality is that the one or more of the above reasons will affect you at some stage. There is hope and you can expand your business or survive crises. Personal Loan Lenders Philippines are there to support you along your journey.
About the Author:
Kath Martinez: understands the intrinsic attributes of making excellent content that suits the needs of every business especially when it comes online financing. She can conceptualize and implement marketing plans, explores profitable B2B opportunities and then absorb Loan services. You can Visit Us for more information.

Thursday, 15 October 2015

Keeping Your Customers Engaged With Your Online Business

People use videos as a means to communicate with their prospective as well as current clients on their websites, to enhance their collaboration and engagement to promote their new products or business. Videos can be used in various ways to engage and interact with the clients. From the following options mentioned in this guest post, let us introduce better solutions for you so that you can get an idea about where to spend your time in order to explore the appropriate video options for your business.
Apple’s Face Time:
Apple has taken a step to make video calls if you are interested in making video calls on MAC, iPhone and even iPad2. It provides a face to face customer support. Either it is for the employee or customer communication, voice or video conferences as well as virtual meetings are the things that are done by companies for a mutual alliance.
Behind The Scenes:
Use videos to show behind the scenes of a product launch or whatever is going on in your company. Businesses usually show to their clients what goes around in their companies, which they are normally not able to see on their own. For instance, a video on how a product was launched and what went into the minds of the people working on its inception would be interesting to watch.
Case Studies:
Make short videos on your case studies as people are more attracted to see shorter ones than the longer ones. Shorter videos are much more effective, but make sure that it says a lot within a short span of time.
Diary Style Videos:
A short but insightful approach would be to make a video featuring people or a group of people talking to the camera, sharing their experiences they had with your product or the tips and tricks that would work for your product or even answering a common question which the clients might have.
You may use an e-mail to send your video clip, as people are more inclined to look through a video clip sent to them. But there are certain web based programs, such as Yahoo and Google that do not let the video clip to be embedded.
Face Book:
It is certainly one of the best places to share your company’s video. But what appears on a user’s News Feed is dependent on each person’s customized optimization factor, known as Edge Rank. However, a video usually ranks higher and has a far greater chance of getting its way to someone’s News Feed. Nearly millions of people watch videos on Facebook on a regular basis, hence a video on this platform can help to engage the customers in a much better way.
Get Seen:
Steve Garfield’s book by the name of Get Seen: Online Video Secrets to Building Your Business Online is one of the best resources that cover a vast number of video marketing related topics. The topics range from the choice of camera to be used and the sound and lighting, creating videos without a proper camera, shooting, recording and uploading as well as going live to making blogging videos, popularly known as v-logs.
Have A Good Time:
You may also record a video that shows a creative performance done by your own employees in order to reflect the culture of your company and enhance the business without the viewers knowing that they are being advertised to. In order to do so, you have to get your company’s consent as it might turn out that your boss is not such a jolly good fellow on the outset as he is as a theorist.
Social media experts are interviewed every week by the founder of Social Media Examiner in order to introduce a person of interest or even a topic to the visitors of a website or blog. People love to watch video clips, which gives a boost to the SEO factor of the website. Such a website that has a video on it has more chances of coming up on the top of the search results on Google as compared to the one that has no video on it.
It is the place where people do a screencast to show or make a point to others in different locations. It records whatever you are seeing on the screen of your computer for 5 minutes, which can be shared through email, IM, your blog, web or even Twitter. It is available for free, but with a limited number of options. For many advanced options, its pro version can be bought for a few bucks.
Interview The Main Influencers:
You may also make videos while interviewing people who are on top of the line in your field as connecting with a respected person through a video interview in your line of work will engage more customers to your brand. In case, a key influencer is not available, an online video can be embedded in your blog in order to supplement a point. It would help you to come up in the SEO ranks when you associate your brand with a key influencer and will also establish your brand name.
Linked In:
The pages here also let the company pages to add a video for each product to their company profile. It is an incredible as well as a dynamic option for companies to show a short clip on their pages and can even give a nice competitive edge over the others.
News And Commentary
Videos are also used on the company blogs as well as social networking sites to give a commentary on the news that are relevant to the company in order to reflect how responsive and aware is a company about the related industry.
Product Tours
If you want to keep your customers aware of the products and services of your company, then you make a product tour video. These tours can turn out to be really effective tools in showing the advantages of your product to your customers and do not even cost a lot.
Author Bio:
Susan Benson is the author of this post. Apart from being a marketing consultant, she also posts her valuable advice on various websites, where she is asked- Where do I get my assignment written from? She combines her expertise on marketing strategies with brand designing and guides all the marketers who need her assistance.

Thursday, 8 October 2015

The Secret Process to Increasing Facebook Page Traffic

Are you planning to engage in social media marketing? Then, the first thing that you should do is to create a Facebook page that you can use for advertising and marketing your business. However, it’s not that easy to drive traffic to your page because you need to consider employing several things that will help you increase the Facebook page traffic. Social media marketing can help in building your brand, and it plays significant role in maintaining the customer life cycle.
Among the social media networks, Facebook is the one that is commonly used in any marketing strategy. However, prior to starting your social media marketing, it’s necessary to know how Facebook will help your business.  It’s not enough just to reach out to your potential customers, but you should also learn how to manage Facebook page.
If you’ll engage in Facebook marketing, you should remember that it’s not merely all about publishing shareable content in order to be recognized. To gain profit from your social marketing, you should practice further marketing tips so that you wouldn’t waste your money or time. Through the help of a Facebook page, you can easily connect with your target audience. Here are some of the strategies that can help you drive huge traffic to your page:
Rule of Thirds
Obviously, Facebook fans would expect things in which they can benefit from. Posting promotional content doesn’t guarantee that you can convince your target audience.  But following and employing this rule can help in maintaining a balance in promoting your business at the same time building good relationships with the target audience.
  • Promotional – In publishing content it shouldn’t be plain sales talk. Instead, it should be talking about any upcoming event that you’re hosting. The content should be something that talks about the services, products and updates of the general business.
  • Engaging – In building strong relationship, it’s important to post engaging content. This would show that you’re giving importance to your fans and making them feel that you care about them.
  • Amplify – Strengthening the content from some other websites and relevant blogs would show that you’re updated about the trends in the industry. Likewise, your audience will also discover useful information and resources. Source:
Include pictures
Another way to increase the Facebook page traffic and manage Facebook page effectively is to integrate picture on your post. Research revealed that almost 75% of content is using photos, it’s because photos have the capability of interacting with the Facebook users. The photos clearly convey the message to the target customers. Choose photos that reflect spontaneity and can connect with the target audiences.
Worthy posts
To ensure success in Facebook marketing, it’s necessary to post content that will inspire the readers or visitors. As much as possible, the content should be worth their time and would enrich their lives. Adding quotations on your post is another way to increase the traffic on your Facebook page. If your post is worth reading, most likely it will obtain more likes and shares.
Be creative
Customers like Facebook pages that are creative. Thus, you should ensure choosing innovative and fun ways of engaging with potential customers on Facebook. Allowing your Facebook fans to participate and join in a contest will definitely increase the traffic on the Facebook page.
In Facebook marketing, keeping constant drive of traffic to your page is a must. But, there are times when the traffic is decreasing due to some reasons, and it may affect the business. With this it’s important for marketers and businesses to increase the organic reach of their Facebook page. Other marketing tips that you can consider is using applications that will help in spreading your brand awareness. You can choose Poll application that can be used in creating funny and interesting questions that can be answered by the fans.
Reach out to people who are interested in your brand, add them on your network and ask them to invite also their friends. From those invites, you can expect that big percentage can be converted to fans. Big percentage of B2B enterprises acquires their customers through Facebook. In the same manner, B2B companies also acquire customers through Facebook.

Andy Thompson has been a freelance writer for a long while. Her passion in writing is her main drive in crafting articles that are engaging, informative, and meaningful. Her partnership with TroopSocial has given her a whole new opportunity to take writing to a whole new level.

Friday, 2 October 2015

Four Ways to Boost Your Home WIFI

Running the home-based WIFI internet technology is something that has become an extremely common trend. People even in the third world countries are now focusing on shifting their wire based internet to completely wireless WIFI. This is the way internet technology has evolved and now it is beginning to get cost effective as well as easy to manage.
The problem with having a home based WIFI, however, can become a bit of nuisance. Some of the basic problems that users face is the easy internet theft. Since the technology has a wide spread reach, people outside your home can also access and use your internet services, this can have a serious impact on the speed of your internet. To counter this, now we have password based WIFI setups for people who are victims of internet theft.Similarly, nearby jammers can also put off the speed of WIFI if it is nearby the device.Therefore, people who have these home-based WIFI often are struggling to manage the speed. Today’s blog is going to talk about four reasons that can help you manage your WIFI and boost the speed.
Use the Latest Router Model
Sometimes, using an old router model can have an impact on the speed of your WIFI. So, if you have been using your router for many years and it is impacting the speed of your WIFI, then it is time to change the model and upgrade it to a new one. Using an old router can also put a lot of security threats to your internet usage like an old firewall which will not detect the modern security settings and keep away the malicious acts. If you really want to use a cheaper way, then you can start off by downloading a new driver on the old model, this might do the trick if you are lucky.
Find an Open Spot for Your Router
Since your router signals have to go to different places within your house, a confined and cagy WIFI spot will mean there is not enough room for signals to spread across. This will create an instability with your network and in some places, you might get really good signals while at other spots you might not. Always keep your router in an elevated position with open space around it, enough for its signals to reach everywhere.
Improvise with the Security
As mentioned earlier, your WIFI security is a must in order to ensure there is no internet theft outside your home. Thwart your WIFI with the latest security or password which has a unique code to ensure that no one can even hack it.
Use Fewer Devices
Sometimes, connecting too many devices with your single speed WIFI connection can also put a lot of instability in your WIFI internet speed. So always keep limited devices connected to your WIFI. Use device management to disable devices which are not being used and just have their internet connections on. This will help you keep your internet usage in check and managed on devices which are being used and not siting dormant eating up the cache.
Author Bio
Melody Wilson is the author of this blog post. Melody works as a manager in a technology firm which is very popular in the USA region. She likes to spend her time using different techniques to improvise with technology and also posts her observations or results on various blogging sites, including Readers of her blog highly appreciate her work and look forward to it.

Tuesday, 25 August 2015

Watch OS 2

With the launch of the latest Watch OS 2, Apple has introduced a whole new set of features for the developer community to design even better apps for the latest Apple Watch. You now have a lot more power to create Watch apps. Here’s is a quick summary of these new Watch OS 2 features and some of the new avenues that they have opened up for Watch OS developers.
 Displaying watch-os-2_01.jpg
Apps on the Apple Watch Itself
With this new feature, you can now develop native apps for the Apple Watch itself and not just rely on synchronizing/fetching data from apps residing on the connected iPhone. This opens up a whole range of possibilities for developers, since you can now design native apps for the Apple Watch that can show real time data like news and sports updates. This coupled with the other new features that Watch OS 2 brings (described below), means that you can now design watch apps that are much more responsive and can offer a lot of more functionality than was previously possible.

Watch Sensors
Since there’s a huge community of Apple Watch users who are using it primarily from a healthcare perspective, the need for direct access to the Apple Watch’s sensors has been a key demand of Watch developers. With the release of Watch OS 2, Apple has provided developers with direct access to the Watch’s heart rate sensor. So you can now design a Watch app that can track health metrics in real time using the heartrate sensor. Rather than relying on HealthKit for access to this data, you can now access it directly from your Watch apps, and utilize it for any custom health tracking features.

Digital Crown
The Watch OS 2 also opens up access to the Apple Watch’s digital crown, so you can use this component to access custom features in your Watch apps. For example, you could use the digital crown for certain functions like scrolling through music tracks or values in a Watch app, or increasing or decreasing the volume, etc. in certain apps.

The Watch OS 2 also allows access to the Apple Watch’s accelerometer sensor, opening up a whole new realm of possibilities for Watch apps like for example, a cricket coaching app that uses the accelerometer to track the user’s movements, to determine how far they are deviating from the desired position while playing a shot.

The Apple Watch’s microphone which was previously only available to a limited set of apps, is now fully accessible in Watch OS 2. So you can create communication apps that utilize the Watch’s microphone to enable two Watch users to communicate directly using just the Apple Watch. Or in productivity apps like one touch conference call dialers like MeetingMogul or Mobileday, which can be extended to the Apple Watch to enable users to dial into their conference calls with one tap and attend their meetings using just the Apple Watch (via the built in microphone).

Watch OS 2 also introduces the ability to play videos on the Apple Watch. So you can create an app that enables users to play streaming videos from YouTube or watch apps for news services like CNN or the BBC that allow users to view streaming live news directly on their Apple Watch.
 Displaying watchOS2-695x398.jpg 
Custom Complications
Apple now allows developers to create custom complications— which are basically small, app-specific widgets that appear within watch faces and display data right on the face of users' watch. A stocks app, for example, may display a small stock ticker, while an alarm app may show the time of your next alarm. Users will also be able to customize the look of their watch faces by selecting an image from the Photos app or one of Apple's time-lapse videos.

This feature will be especially useful for conference call dialing apps like Meeting Mogul and other event based apps, since it can be used to display reminders or details about upcoming events (meetings, conference calls, etc.) right on the face of the Apple Watch so the user is always up to date on what’s next on their day’s agenda, without even needing to take their iPhone out of their pocket.  

These new and cool features in the Watch OS 2 are going to enable developers to come up with many new and innovative Apple Watch apps in the coming weeks that will make the Apple Watch much more useful as a daily driver, possibly even making it just as indispensable as the iPhone itself.


As a leading mobile app development company (iPhone, Android, Windows Phone, HTML5 app development), Folio3 specializes in native app development services and cross platform mobile app development services for the iPhone and iPad. We also offer extensive mobile app testing and QA services. If you have a mobile app idea that you’d like to discuss please or would like to know more about our iPhone app development services, please Contact Us. Learn more about our iPhone, Android and Windows Phone app development services

Tuesday, 18 August 2015

Two Words: Facebook Management

Facebook Management is a two-word term with utmost importance for a person who deals with social media marketing or who is using social media in business through Facebook. Everyone knows that Facebook is the fastest growing social media and has spread its root as a social media in business. With this, a social media management service is now required to grow the business, which needs a great social media marketing strategy.

Fortunately, Facebook management is not rocket science, but is merely a simple social media management service. A marketer just needs to create quality content on a Facebook Page to improve and grow a business fast. Facebook is about to reach a $4 billion revenue, but is still far behind the ‘Search King’ Google. Maintaining a Facebook business page can be a knowledgeable, manageable and even enjoyable job.  Remember, a successful page means a successful business.

What to do in Facebook management?

Assign roles
Assign different roles for different persons. Some sample designations include content creator, moderator, advertiser and insight analyst. Having specific people, with specific roles, helps in growing the business towards the right direction. Therefore, assign certain work to the appropriate personnel. Remember that a“Jack of all trades” is a master of none. Adding a new Admin for a Facebook page could help in managing the page. The person who works as an Admin must ‘Like’ the page by clicking on the ‘Likes’ box and selecting “See All”.

Post the right way
With regard to posts, not only the content matters –the time and frequency of posting should also be appropriate.  Be consistent and moderate. Do not overboard the fans with numerous and too frequent posts. Typically, one post per day is sufficient and is more effective. Also, give enough time to filter off the News Feed naturally before another post. Over posting could be a bad tool for social media management service. Post at the proper time, when most users are online and able to see it – this is usually when people have returned from the offices. Facebook’s insights also help determine where users and fans are located, making the scheduling of future posts easier.

Create effective content
The posts should be short, simple and easy to digest. People generally do not read a very lengthy post unless it is highly attractive. Make it interesting by using bold and italicized words. Make sure to add a call-to-action paragraph to magnify the impact. Asking questions is also a good idea because it attracts the curiosity of the fans. Ask business-related questions, which could also serve as promotion.

Enhance posts through images
Images add value to a post. Images should have links or belong to photo albums. The size of the images also matter. It should not affect the loading of a page; otherwise, it will have a negative impact.

Proper social media marketing involves maintaining the basic aspects first. Keep a sharp eye on the content, images, News Feed and page. Do not be afraid to experiment with new concepts because these may give better results; nevertheless, do not forget the basics.

Andy Thompson has been a freelance writer for a long while. Her passion in writing is her main drive in crafting articles that are engaging, informative, and meaningful. Her partnership with TroopSocial has given her a whole new opportunity to take writing to a whole new level.

Facebook Management Strategies For The Entrepreneurially Challenged

Before discussing some challenges an entrepreneur faces, the definition of an entrepreneur should be established. Being an entrepreneur entails activities other than those involved in being an employee. Most successful entrepreneurs enjoy being an entrepreneur more than being a salary-based personnel. Nevertheless, running a business is not easy for the less experienced, especially nowadays wherein social media have captured the greater part of the market.

Many people use Facebook to advertise and lots of them have greatly considered Facebook an entrepreneurial platform. Yes, it is true that everybody faces challenges in the start, but these entrepreneurial challenges are nothing compared to the worst case scenario of “selling one’s soul” for a paycheck by working as an employee. Therefore, to become competitive on entrepreneurial skills, a marketer must work hard on social media marketing, social media management service, and learn about social media in business.

The following are some Facebook strategies to help the entrepreneurially challenged overcome some common issues:

Strategy #1 Know the Audience

If a marketer doesn’t know who his audience or fan base is, along with some demographic details such as location, it will be difficult to establish a good connection with them and to know details that can help grow the business. If the business itself is facing challenges, it is up to the entrepreneur to have an understanding of the potential customer demographics such as age, gender, ethnicity, etc.This is an easy step that can be accomplished using Facebook.

Strategy #2   Provide the Real Value
With an increasing number of followers, the entrepreneurial reach also becomes wider. Therefore, providing the real value is a strategy to improve the entrepreneurially challenged. A marketer has to work hard on social media marketing, social media management service and getting experience in social media in business. This will provide real value on their products and services.
Strategy #3   Expand Conversation
A marketer must always be truthful to their audience in terms of content, products and services that his business provides. Nevertheless, an entrepreneurially challenged marketer should never involve their audience on personal issues. A conversation between a marketer and a customer could be expanded beyond the content posted to build better rapport.

Strategy #4 Always Look Beyond Facebook
Creating content doesn't automatically translate to customers who will start buying products or start engaging with the brand. Top quality content and a deeper understanding of the audience base matter for a business to grow.

Strategy #5   Measure Success Carefully
A marketer must have clear objectives to guide them in their social media marketing. Facebook is an awesome platform to convey information to the target audience, but this form of marketing gets tough if a marketer doesn’t properly measure business success. Therefore, the entrepreneurially challenged must learn proper social media marketing, social media management service, and use of social media in business.

It is true that everybody faces challenges when starting out on a business, but these issues are nothing when compared to working all day for a paycheck as an employee. To improve on being entrepreneurially challenged, a marketer must work hard and keep trying to achieve success.
Andy Thompson has been a freelance writer for a long while. Her passion in writing is her main drive in crafting articles that are engaging, informative, and meaningful. Her partnership with TroopSocial has given her a whole new opportunity to take writing to a whole new level.